EXERCISE 2: LIM EN ZHI (0137263)

 EXERCISE 2 : MINDMAP

Fries Mindmap : https://drive.google.com/drive/folders/1-6fVUupHQk0Y6voktDCOZ9rzTc71N0xB

Mindmap Product 1: https://drive.google.com/drive/folders/1-7Rs1XkapaL0k97FzyiI8InkPIodhHdz

Mindmap Product 2 : https://drive.google.com/drive/folders/1-9u1VTY8CrC2TxsszQpNaJB7nl117wuj


SMARTPHONE + FOOD

1. USP (MCDONALD) 

  • High Qualities Potato - Their fries is well-known for superior texture and flavor. People often go to mcdonald just for their fries. 
  • Consistently golden and crispy - Mcdonald's fries is known for their crispy fries and they are fried to perfection everytime. 
  • Well- Balanced seasoning : Their seasoning is always well balanced with a perfect blend of salt and delicious taste. 
  • Unique : Mcdonald's fries does not taste like any other fast food chain. They have their own flavour. They came in with variety of fries too like curly fries and mcshaker fries.

2. USP : XIAOMI 

  • Xiaomi has high quality phone and high specs also has high quality experience
  • Has variety of phones and products.


Summary :Fries are a popular dish made from deep-fried potatoes. They are typically cut into thin strips, fried until golden and crispy on the outside, and often seasoned with salt. fries are enjoyed worldwide as a versatile side dish or snack. They come in various shapes and sizes but they are not good for health. 

Reflection : Creating the mind map of fries was a focused task that allowed me to organize key information effectively. I ensured clarity by structuring it into clear sections such as type of fries, origins, unique selling propositions (USPs), SWOT analysis, target audience, price range, and more. Each section was designed to be concise yet informative. This approach enhance my understanding for strategic planning and decision-making in the food industry.


Reference 

1. 

1. McDonald's. (2019). I’m lovin’ it! McDonald’s® Malaysia | History. Mcdonalds.com.my. https://www.mcdonalds.com.my/company/history

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